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LUV VOD

24 Thursday Apr 2014

Posted by wendynewell in Uncategorized

≈ 1 Comment

Tags

Amazon, Amazon Instant Video, Amazon Prime, Favor, HBO, iTunes, movie, on demand, Time Warner Cable, TV, VOD

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I’ve mentioned before my extreme love for VOD.  It’s the best thing since sliced bread I tell ya!  I’ve been waiting for the perfect time to try to influence you to give this “on demand” thing a shot and now I have the perfect reason.  Remember when my friend Leslie did a guest post on the movie she co-produced, Favor?  No?  Well then you should probably go read it before continuing on (click here).  Now that you are up to speed we can continue.

Favor has done very well on the festival circuit but that audience is limited to those who … well … go to festivals.  Let’s face it that’s probably not you (and me).  Team Favor has worked very hard to make it so their movie is available to the masses (aka you and me).  According to the picture I stole from Favor‘s Facebook page it is now available on every VOD platform that exists.  Most folks tend to flock toward iTunes.  Favor is doing very well there and even I, in my odd anti-iTunes ways, could easily find it on the TOP MOVIE CHARTS.  That’s right.  My friend’s movie is right there at #48 (as of right this minute) tucked nice and cozy between Labor Day and Bad Country.  It’s my understanding it is much higher in the genre specific charts but I didn’t look.  I trust the Favor folks and didn’t feel the need to verify it.

For my VOD viewing I almost exclusively use Time Warner Cable.  Mostly because it is available on my TV.  All the VOD (or almost all) have the ability to stream to your TV but require a box or stick or subscription or whatever.  TWC is my cable provider so is already on my TV ready to take advantage of my need for instant gratification.   Luckily for me Favor is available there.  Along with TONS OF TV SHOWS AND OTHER MOVIES.  It’s were I watch the shows that don’t make the DVD list for space reasons.  All those Discovery, Syfy, and USA shows.  It’s so wonderful.  Not to mention they have every children’s show known to man.  When my niece and nephew come over I don’t have to worry about what is available for them.  I turn on the on demand and we are good to go!  Any TV shows that you normally get with your cable subscription are free on demand.  Most movies and special events have a charge that goes directly on your next cable bill.

FavorMy second favorite place to watch shows on demand is Amazon.  Many people don’t know that you can stream movies/tv shows from Amazon.  Well you can!  They even have Amazon Fire TV which allows you to stream directly to your TV (they also have a brilliant ad campaign using Gary Busey that makes me giggle every single time I see it).  If you are a prime member many shows are free.  That’s right … FREE!  It’s how I got caught up on Downton Abbey.  Something I highly suggest you do as well.  Amazon recently made trade news by inking an exclusive deal with HBO.  Now I’m assuming those shows aren’t free but starting May 21st HBO owned content will be available through Amazon Instant Video!

Now that I’ve plugged my friends movie, which you should definitely see, while embracing one of the on demand options available at your fingertips, I want to point something out to advertisers.  If I was an advertiser there are two places I would put a chunk of my money:

1. TV On Demand – On demand has already focused your audience to folks that REALLY want to be watching a specific show.  Unlike DVD’d TV most “on demand” network options through cable providers don’t allow fast forwarding.  Personally as a viewer this kinda pisses me off but it is the ONLY time I watch commercial breaks all the way through.  Just be careful when placing ads in on demand as you need to be aware that these shows can be watched at any time so any spot that is time sensitive doesn’t work well there.  Also showing the same ad over and over each break makes a viewer want to hit you not purchase your product.

2. Podcast Live Reads – There are a few very highly rated podcasts that are well worth advertising on.  Once again you can do a good job of targeting a very engaged consumer.  You are also asking someone who they adore or look up to, to be part of your ad.  Many podcasters (or ex-radio folks) are very good at live reads.  If they are let them do it.  They know how to speak to their audience and if their audience is loyal they will do what they are told.  I don’t like Howard Stern but I’ll give him this much … he was king of the live read.  Move your radio dollars to podcasts.  That’s where you will find the new Howard Stern like audience.

Ok enough of my preaching … get to watching Favor!

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The Phoenix Film Fest & My Talented Friends – Guest Blog

16 Tuesday Apr 2013

Posted by wendynewell in Uncategorized

≈ 4 Comments

Tags

Favor, film festival, Phoenix Film Festival

Hi ya’ll.  As you have already figured out I have very talented friends.  Birds of a feather and all (tee hee).  Leslie isn’t just a talented thank you card writer she is also a very talented producer and co-owner of the production company Conspicuous Pictures.   Her most recent film, FAVOR, just premiered at the Phoenix Film Festival.  I asked her to share her experience with us.  (FAVOR was written, directed and executive produced by Leslie’s husband, Paul.  Leslie produced and acted in the piece.  Another good girlfriend, Tiffany also produced and one of my good friends, Pat co-stars.  Congrats to my super talented friends.)  For some reason all the pictures Leslie gave me are pixellated oddly.  Please ignore that … or think it was a conscious effort to be edgy and artsy.  Either works for me.  Leslie take it over ...

The Phoenix Film Festival

UntitledIf you’ve ever seen the documentary OFFICIAL REJECTION that my husband, Paul Osborne, directed and I produced, then you are well aware that the Phoenix Film Festival is our favorite festival on the independent film circuit.  It’s run by filmmakers and well-organized; the quality and caliber of films they show is sophisticated and impressive, and they know how to throw a hell of a party.

Paul and I had the privilege of attending the Phoenix Film Festival (PFF) this year as our narrative feature, FAVOR, was selected as a competition film for 2013.  Paul first encountered the fest in 2006 when the first film he wrote and produced, TEN ‘TIL NOON, was selected as an entry.  We participated in the festival again in 2009 with the aforementioned OFFICIAL REJECTION, and Paul has been invited back the last two years when the festival has given an encore performance of OR.

5Wednesday morning, Paul, our two-year-old son Liam, and my two step-kids Andy (10) and Elli (15) piled into the car and got on the road to Phoenix at 5:30am.  We like to get out of Los Angeles before rush hour begins and arrive in Phoenix…well, before rush hour begins.  Because we were bringing all three kids, Paul’s parents offered to fly out from Hawaii to supervise and also get in some quality visitation with the kids.  In lieu of renting three hotel rooms for five days, I opted for a rental house conveniently located 10 minutes from the theater and which offered four bedrooms, a swimming pool and a billiard table – all for about 1/3 less money than a hotel would have cost.  Score!

Cutie Liam who was attending with a broken arm.  Poor little guy.

Cutie Liam who was attending with a broken arm. Poor little guy.

The Phoenix Film Festival always officially begins on a Thursday and runs through the following Thursday although the ‘unofficial’ end (at least for the filmmakers) is Sunday evening following the festival awards.  They throw a filmmaker dinner on the Wednesday eve prior which serves as a nice meet and greet – not only for filmmakers to become acquainted with each other, but also to connect with the guys who run PFF:  Chris Lamont (president & founder); Jason Carney (festival director); and Greg Hall (feature film head programmer) amongst others.

It’s always exciting when Thursday rolls around and the ticket office officially opens.  Filmmakers and patrons alike line up to get their festival passes, programs which give the schedule of the festival and, of course, their tickets.   When 5pm rolls around, the Party Pavilion opens and that’s when the alcohol starts flowing.  There’s always an opening night film – usually some award-winning star vehicle that won something at Sundance – and an introduction to the many generous sponsors who support the festival.  The crowd then returns to the Party Pavilion and THIS is where the fest really begins.

I’d like to say that I am an altruistic festival attendee, and that I summarily read my program cover to cover, determine what films interest me most, and then spend the next three days in back to back movies for 8 hours straight, but that’s generally not the case.  Perhaps as a patron that would be a possibility but as one of the filmmakers, you have not only the screenings of your film to attend as there are Q&A’s after each one, bit often times you’re tapped to participate in panels the festival puts on throughout the course of the weekend.  So your time is more limited that you’d think.  And then, when you’re not recovering from the previous night’s party or 3am Chevron Food Mart “Chaco Taco” run, you usually end up seeing the films of fellow filmmakers with whom you’ve bonded over cocktails at the Party Pavilion, or the films that have buzz that you worry might be competition for your own film.  It’s supportive and calculated simultaneously.

This year I saw some films that I was really impressed with.   If you’re a film lover and have never attended a film festival, seek them out.  There are literally hundreds in the U.S. so there is likely one that plays near you at some point during the year.  It’s a great opportunity to not only see cutting edge, original films, but also to get to hob knob directly with the filmmakers and talent.  Below are the films I would recommend seeing (including mine – shameless plug), whether it’s at a festival or screening near you, or when they become available on Netflix, Amazon or any other DVD or on-demand vehicle:

Paul Osborne (FAVOR), Alev Aydin (LONELY BOY) & Scott Storm

Paul Osborne (FAVOR), Alev Aydin (LONELY BOY) & Scott Storm

FEATURES:

  • DOWN AND DANGEROUS
  • FAVOR (winner, Best Screenplay)
  • LONELY BOY
  • MISA’S FUGUE (award-winning educational film)
  • PUTZEL (winner, Best Feature)
  • THE RETRIEVAL (didn’t see but it won the most awards at the fest)
  • THE STORY OF LUKE (again didn’t see but won the Jury Prize)

SHORTS:

  • ALONE TIME
  • DOCKET 32357
  • GIRL CLOWN

Overall, the lure of being a filmmaker at independent film festivals is this:  You get to spend a few days playing celebrity of sorts (there is usually local press coverage), hanging with your cast and crew as well as like-minded filmmakers to whom you have complete and utter access (and who become your BFF’s after a couple of cocktails) and mainly, you get butts in seats and eyeballs on your film.  Praise is a powerful drug when you have folks sticking around afterwards to ask you questions about your movie or wanting your autograph.  The immediate gratification (“immediate” being a relative term after months if not years working on your film) is awesomely validating and the camaraderie intoxicating.

Then the festival comes to an end, and you have to make that long and lonely flight or drive back home, returning to your ‘day job’ and daily responsibilities but hopefully with some additional Facebook friends and new additions to your Twitter feed.  Luckily for Paul and I, returning to our day jobs is still pretty cool (we both work in motion picture marketing) and our daily responsibilities are pretty joyous at the moment with our two year old.  So we are thankful for our week of artistic debauchery courtesy of the Phoenix Film Festival, and we look forward to the next one.

Leslie Wimmer Osborne works in Creative Content at Paramount Pictures and is a producer/co-owner of Conspicuous Pictures.  Follow her on Twitter @lwimmer2u.
Check out:  http://www.FavorMovie.com

Leslie didn’t include a picture of herself for the posting.  Luckily I have a zillion!  Here are my (unapproved) additions:

Leslie and Paul

Leslie and Paul

Wendy and Tiffany

Wendy and Tiffany

Paul and PatPaul and Pat

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